Go or no go?
Doubt was with the service or not the event. I read a blog of entrepreneurs: Startup Weekend Madrid a meeting of entrepreneurs from various fields, technology, design, marketing, business and the goal of developing an idea from Friday June 3 in the afternoon, Saturday and Sunday in a marathon work to appear before a jury of 4 inverters on Sunday evening.
I signed, I took the ticket Santiago - Madrid, book a hotel near the metro in the Gran Via and packed my things. On the flight I wondered whether or not to submit an idea. It is somewhat difficult: first "deliver" your idea to an audience unfamiliar second trial with the possibility of being devalued, third, the challenge given to understand and convey the idea in just 1 minute.
Have an idea
For the girls event organized grouping They 2.0 (which is the flag to encourage and support women who dare to undertake) had emailed us with some very interesting slides about how to give your Elevator Pitch of 1 minute: present, pose a problem and your solution that makes highlighting the innovative and original. I wrote my idea and then I read taking my time with the iPhone stopwatch. Conclusion: impossible to say everything in 1 minute!. So things had to be cut and phrases, adjectives ... and ... best to write again.
Arrived that Friday afternoon and the meeting was interesting, I exchanged words with several participants, the usual questions of "you're doing?", "You will present idea?", "Is the first time you come to an event like this? ". Madrid OnRails space was 100%, we were 90 entrepreneurs and soon we blow up the wifi router!. 33 we presented ideas, I was number 26 and while watching the parade of 60 seconds of my ancestors I became more and more nervous.
He opened fire: "My name is Juan Ignacio and I come to propose to create the toy of the future ..."
I left my 60 seconds of pure adrenaline, the heart was beating and beating me. The proposals were then voted and only a few survive to the next stage, we became 17 and had to settle for multidisciplinary teams to tackle the rest of the weekend. I almost immediately four members: Mathew American designer, game designer Antonio, Juan Diego creative marketer and Jimmy a manufacturing expert and social relationships. Later we join Clara, mother and web designer.
Undertake Saturday and Sunday
What I can say? For me it was clear that if these five people were on my team and support my idea was they were crazier than me. But what a nice time! It's amazing to see other people get involved in your project and work involved and really believe in what they are doing. During Saturday and Sunday work hard, but we allow outputs, lectures and many jokes. Work having fun, surrounded by dolls, toys, with aluminum foil on their heads to try to improve the wifi signal and know a little more between us. Do not forget that just hours before we were totally unknown.
Thus was born PincheToys , a toy hybrid between real and virtual children. A "multi-world toy." We liked the idea, but as much as we liked also thought it was the wildest of the 10 that were to present this Sunday 19hs before the investors .
It was 18.30hs and ended our Powerpoint. Now to try!? No. There was no time and also as I said Jimmy, "which comes out naturally." I like crazy ... I thought, "this will be a disaster."
Go out there
Presentations began and we were number 6. The other very interesting projects, good proposals, but when they reached the returns of investors saw how quickly detect weaknesses and weak spots.
It was our turn, I had taken a shot of whiskey before going out there but only found Coca Light.
We start our presentation and miraculously was out, flowed ... it was giving an informal talk as explanatory and touches of humor. Applause. Our return was initiated by Dove Hair (the MIT!) Who told us that although he had seen other usb dolls on the market liked the creativity in the proposal and also be useful both in the computer game as in real life. We had a very positive response! of course we said we would have to handle well the Logistic and distribution to achieve our company stores.
I was very happy with everything, how it came, we put together a good team, great work we had done. FIN, was done for me. Weekend over, very happy, it was worth all the effort.
And then the impossible happened: the jury selected us as the Best Project .
I IN CRE BLE.
A weekend of madness.
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